We had one of the biggest cash competitions in the country where we gave away P270,000.00 in cash and P30,000.00 in Vouchers in a campaign called the Big Bonanza where Bakers, Five Roses, Ellis Brown, Tennis Biscuits, Marie Biscuits and Frisco where the min products to buy and win. We kept people engaged and entertained on social media as thats where the voucher winners were being picked.
Wonderland created a campaign called “Letlhare La Botshelo” translates as “preserving life”. The Campaign in Villages in the Countries, in the city, was all over digital platforms such as dust and Btv's Date my family. We even topped it up with a nation wide fun RedRun to preserve life.
Wonderland has had an impressive journey with Fatti's & Moni's. We have had successful cookouts & campaigns which have lead to thousands of Fatti's & Moni's products sold, leading to 50% growth in some regions. Collectively we have reached over 500 thousand people on social media.
Learn MoreWe have had incredible success with promoting All Gold in Botswana. We ran an All Gold win a party campaign & had a huge success on social media & in-store selling. This campaign was run country wide.
Learn MoreAce was part of the great spelling bee which we had run country wide. Schools bought either Ace, Morvite or Jungle to enter their school and themselves to compete in the spelling bee. The winning school benefited over P100'000 in school prizes.
Energade is synonymous with sports. With this in mind we activated Energade at two golf days which we called the campaign "Energolf". The set up was outstanding and brought attention to the brand & represented them well. We met the customer out there on the playing field. #It's what you put in.
Learn MoreWe ran a successful campaign for status where the grand prize was 2 brand new iPhone 8's & a trip to Cape Town. There was such a buzz of excitement as people saw the campaign been run on social media & in-store which lead to high volumes of status products moving out from the shelves. Now thats R.E.S.P.E.C.T
For Doom we painted the city Orange with our in-store promoters & social media platforms. We had a grand prize of a whole kitchen make over valued at P20'000 which inspired thousands of people to purchase doom products.
Benny is a new stock powder we are promoting in Botswana. We have an incredible social media team which is always being creative on how they present & market Benny online. We have men and women on the ground in most major shops in Gaborone & Francistown, we also went the extra mile to brand local food vendors & equip them with the new Benny.
Beacon has so far been the sweetest brand we have promoted. We launched the Beacon Candy Carnival in Botswana & it was a hit from day one. People enjoyed meeting the Beacon mascots in-stores & the fun games & prizes they won online & in-store. With the carnival spirit we were able to introduce the new range of sweets into the market.
Jungle was part of the Great Spelling Bee which we had run country wide. Schools bought either Ace, Morvite or Jungle to enter their school and themselves to compete in the spelling bee. The winning school benefited over P100'000 in school prizes. Jungle also gave away bursaries to Phakalane Primary School for buying the most Jungle products.
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